Public Relations Advisor

The Role:
Public Relations Advisor
What you are looking for:
A closely connected culture
A total rewards package meant to enhance your work-life flexibility
Fully utilizing your talent
Professional growth and development via challenging projects and assignments
Warm and fuzzy feelings knowing you have helped your community, your team, the business and social causes through the Rexall Care Network
The existing Public Relations Advisor role will support the Director, Communications in maintaining and executing Rexall’s public relations strategy. The Public Relations Advisor will be responsible for establishing and maintaining relationships with key industry stakeholders in the media and public, retail, pharmacy and government space to enhance and maintain Rexall’s strategic objectives, brand and reputation.
What you’ll be doing:
Content creation
Develop and implement comprehensive communication plans that align with Rexall’s strategy
Oversee communication media campaign and events that will have a positive outcome for Rexall
Ensure Rexall’s public presence is consistent and positively represented
Assist with developing external communication for Rexall’s senior leadership team
Execute public relations campaigns that include developing press releases and media kits
Media Relations and Campaign Management
Build and maintain strong relationships with the media and key industry stakeholders
Manage press conferences, requests for interviews and customer and patient relations
Partner with Marketing team to build engaging content and events
Crisis Communications
Develop and maintain crisis communication plans and strategies for the company
Assist in managing crises and ensure there is minimal negative impact to the company’s reputation and brand
Ensure timely and accurate information is disseminated to key stakeholders
Reporting and Analysis
Monitor Rexall and its affiliates’ public image across various channels
Analyze company’s social media metrics and develop plans to improve Rexall’s online presence
Other
Perform other duties as assigned to support Rexall Pharmacy Group Ltd.
Knowledge, skills and experience:
Bachelor’s degree in Communications, Public Relations, Journalism, or related field
Minimum 3 years in a Communications role
Excellent verbal and written communication skills
Proven experience in creating communication strategy documents, media releases and crisis communication
Strong media relations skills including serving as a company’s spokesperson
Experience in Pharmacy, retail, or healthcare is strongly preferred
Ability to work on complex projects and manage multiple deadlines
At Rexall, we are better together. We serve our customers, partners, and patients best—we are our best—when everyone brings their true self to work. Our connected, inclusive culture celebrates our lived experiences, backgrounds, expertise, and self-expression to let us win as one team. Leveraging our differences distinguishes us and brings out our best performance.
Are you #ALLin?
Rexall Pharmacy Group is committed to providing an accessible environment for all of our customers, employees, and job applicants. Rexall Pharmacy Group will make available to any selected applicants’ accommodations and/or accessible formats should they require. Candidates are encouraged to discuss any accommodation they may need in order to allow for the most effective selection process.
Our hiring process uses AI-enabled tools to assist with the assessment of applications based on job-related criteria. All decisions are made by the hiring team.
Job Criteria
Seniority level:
Associate
Employment type:
Full-time
Job function:
Public Relations
Industries:
Retail
#J-18808-Ljbffr