Paid Acquisition Demand Generation Manager

Scale paid acquisition across Meta and Google from the Vancouver office three days weekly. Use unit economics, testing, and AI to accelerate growth.As Demand Generation Manager, you will own top-of-funnel growth as a hands-on individual contributor. You will manage established programs, expand into LinkedIn and new channels, and own monthly brand signups. The work spans campaign strategy, creative testing, landing pages, conversion experiments, and attribution.Key Responsibilities:
Manage and scale paid acquisition across Meta and GoogleExpand programs into LinkedIn and other paid channelsOwn monthly brand signup targets by channelTest ad copy, creative, audiences, and bidding strategiesConnect spend with signups, revenue, and CAC paybackRequirements:
Five-plus years in growth, performance, or demand generation marketingProven success scaling paid acquisition on Meta and GoogleExperience managing five-figure monthly paid media budgetsStrong understanding of CAC, CAC payback, LTV, and unit economicsAbility to work from Vancouver three days weeklyBring paid acquisition, conversion optimization, and AI-focused marketing skills to grow signups through measurable top-of-funnel programs.
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