Sales Operations & Business Development Specialist

Sales Operations & Business Development SpecialistResponsibilities:
Lead & Opportunity Management OperationsMonitor, capture, and organize inbound leads generated from marketing campaigns (email, webinars, social, website forms, etc.).
Evaluate and qualify leads based on defined criteria (industry, intent, maturity), including opportunities related to
cybersecurity for family office
environments and high-net-worth client organizations.
Maintain accurate CRM hygiene, including contact details, engagement activity,and pipeline stage transitions.
Ensure that opportunities progress through the sales funnel by prompting nextsteps, coordinating follow-ups, and maintaining stage accuracy.
Support lead nurturing workflows by coordinating follow-ups, schedulingintroduction calls, and sharing relevant content.
Prepare high-potential (warm) leads for seamless handoff to Sales, providingnecessary context and prospect background.
Track funnel performance and provide insights to Marketing and Sales leadershipon lead volume, conversion rates, and engagement trends.
Sales Collateral & Process DocumentationServe as the central coordinator for all sales collateral, ensuring materials are organized, current, standardized, and easily accessible to the Sales team.
Maintain and update playbooks, SOPs, and internal documentation.
Capture workflow steps and improvement opportunities across the revenue cycle.
Support internal compliance and audit readiness documentation to ensure processes remain current and traceable.
Sales Operations SupportCoordinate internal meetings, assist with scheduling, and ensure clear recording of action items and owners.
Facilitate alignment and communication between Business Development, Marketing, and Sales functions.
Support administrative tasks as needed to ensure operational continuity and efficiency.
Reporting & Business InsightsGenerate recurring and ad-hoc reports on pipeline health, campaign performance, and productivity metrics.
Assist in preparing leadership dashboards and business review summaries.
Highlight data trends and discrepancies to improve decision-making and operational accuracy.
Lead generation and Deal closureIdentify, research, and engage prospective clients through outbound and inbound channels to generate qualified sales opportunities for the company's
cybersecurity consulting services
based on the company's strategy.
Conduct discovery conversations to understand customer needs, validate fit, and position
cybersecurity services
and solutions aligned to business challenges.
Manage the sales process from first contact through deal closure for assigned opportunities, including pricing discussions and objections handling.
Collaborate closely with marketing and senior sales leadership to refine messaging, improve conversion rates, and exceed revenue targets.
Collaboration & Professional DevelopmentParticipate actively in team meetings, planning cycles, and training sessions.
Continuously learn about cybersecurity, sales operations best practices, and industry terminology.
Contribute to a positive, accountable, and performance-driven team environment.
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