Financial Services Funnel Conversion Specialist

Optimize regulated financial-services funnels at Blanc Labs through conversion copywriting, landing-page design, and rigorous A/B testing. This engagement targets qualified leads.The specialist will improve direct-to-consumer journeys for mortgages, loans, and business banking. Responsibilities span funnel flow, page design, trust-conscious disclosures, claims, analytics capture, and an AI-powered feature as the next page step. Strong evidence of comparable work is essential.Key Responsibilities:
Design and continuously improve landing pages and funnel flowWrite copy meeting regulated financial-services trust and disclosure constraintsRun disciplined A/B tests using a clear methodologyMake an AI-powered feature central to the conversion pathSet up clean end-to-end data and analytics captureRequirements:
Proven regulated-financial funnel optimization experienceStrong conversion copywriting ability for restricted product categoriesExperience with mortgages, loans, insurance, or business banking advertisingFluency in GA4, pixels, and server-side conversion trackingReliability, proven results, and verifiable referencesBring funnel strategy, conversion writing, testing discipline, and financial-services experience to Blanc Labs' acquisition programs.
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