Senior Manager Commercial Insights Strategy

Lead commercial insights and portfolio strategy at Village Farms International from an in-office location in Delta, Montreal, or Huntingdon. Turn performance data into action.The Senior Manager leads reporting, market intelligence, and portfolio strategy for a global cannabis and plant-based consumer packaged goods company. This role partners with Sales, Marketing, Demand, Supply, Finance, and Business Intelligence. You will align decisions with revenue, margin, growth, innovation, assortment, pricing, and portfolio-health objectives.Key Responsibilities:
Own recurring reporting across revenue, volume, margin, products, customers, channels, and marketsTranslate trends and variances into recommendations for commercial leadersBuild balanced portfolio strategies supporting growth and profitabilityMonitor competitor launches, pricing, promotions, positioning, and market developmentsLead and develop performance, insights, and portfolio strategy teamsRequirements:
Bachelor’s degree in business, commerce, marketing, analytics, supply chain, or related fieldSeven-plus years’ relevant experience, including team leadership and developmentExperience in cannabis, consumer packaged goods, retail, or another fast-moving industryStrong commercial, financial, and advanced analytical skillsProficiency in Excel, Power BI, or comparable reporting toolsApply commercial analysis, competitive intelligence, and portfolio strategy to strengthen performance at Village Farms International.
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