Digital Web Operations And Cro Leader

Direct Definity’s web operations with CMS expertise, conversion rate optimization, and digital governance across public-facing insurance websites. Work flexibly between office and virtual settings based on collaboration needs.As Senior Manager, Digital Experience and Growth, you will oversee publishing workflows, content updates, site reliability, and web governance. You will partner with Technology teams on CMS roadmaps and technical requirements while improving UX, personalization, and landing-page performance. Your leadership protects digital brand integrity and supports seamless broker and customer journeys.Key Responsibilities:
Establish efficient publishing workflows across public web propertiesMaintain enterprise website content, reliability, and regulatory compliancePartner with Technology on CMS roadmaps and web deliverablesImplement testing frameworks that remove friction from digital experiencesTranslate business goals into structured technical website requirementsRequirements:
Eight to ten years in digital marketing and web operationsFour years managing CMS platforms, publishing, paid media, or CROEnterprise website publishing and Content Management System proficiencyModern web technology, HTML/CSS, UX, governance, and testing knowledgeAdobe Experience Manager experience is an assetApply your CMS leadership, web governance, UX, and conversion expertise to Definity’s public digital properties and insurance brands.
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