Salesforce Marketing and Data Cloud Consultant
$69.45k - $119.45k per yearAccenture Global
We Are: Accenture Song accelerates growth and value for our clients through sustained customer relevance. Our capabilities span ideation to execution: growth, product and experience design; technology and experience platforms; creative, media and marketing strategy; and campaign, content and channel orchestration. With strong client relationships and deep industry expertise, we help our clients operate at the speed of life through the unlimited potential of imagination, technology and intelligence. Visit us at: [ You Are: A highly effective Marketing Cloud Engagement (Salesforce Marketing Cloud) and Data 360 (Data Cloud) practitioner; this person will work directly with clients, understand their needs and utilize best practices and methodologies to design and implement the best solutions for our clients. This key member of our team will be hands on across the full delivery life cycle- discovery, requirements, use case definition, data modeling, configuration, testing, and implementation. The practitioner will also support project delivery, contribute to client workshops, and help maintain documentation throughout the engagements. The Work:
- Configure and implement Marketing Cloud Engagement and Data 360 solutions that meet client-specific business and technical requirements.
- Design and build MCE components including journeys, automations, email builds, and data integrations.
- Build and validate Data 360 components including data ingestions, mapping, data modelling, identity resolution rules, segmentation, and activations
- Collaborate with client stakeholders and internal delivery teams throughout various phases of the project
- Contribute to technical documentation, and other delivery artifacts throughout the engagement.
- 3 + years of hands-on experience with Journey Builder and Automation Studio. Comfortable building and troubleshooting journeys and automations.
- Good working knowledge of platform administration: account setup, SAP, private domain configuration, cross-BU data and content sharing and user management.
- Experience with Data extensions, Contact Builder, file imports, API, and MC Connect integrations.
- Experience building emails with AMP Script to drive personalization and dynamic content. SSJS experience is a plus.
- Familiar with CASL requirements, IP warming best practices, and managing contact keys and subscriber data.
- Knowledge of Einstein features and Mobile Studio.
- 3+ years of hands-on experience configuring Data 360, including data modelling and mapping, data streams, data transforms, Calculated Insights and identity resolution rules.
- Working knowledge of segmentation and activation — building segments in Data 360 and activating to downstream channels such as MCE or ad platforms.
- Experience integrating Data 360 with Salesforce core, MCE, or external systems via APIs, connectors, or data pipelines.
- Experience deploying Data 360 configurations across sandbox and production environments using data kits, changesets, Metadata API, or Salesforce CLI; familiarity with CI/CD and DevOps tooling a plus.
- English is required for this position as this role will be aligned to multi-national teams where English is the common language across our Global Enterprise. Due to the significant high volume of interactions with these English-speaking multi-national teams, which is inherent to this position, it is not possible to reorganize the company's activities to avoid this requirement.
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