Description

We are seeking a talented Content Writer / Copywriter to join our dynamic marketing team. In this role, you will be responsible for creating compelling, engaging, and persuasive content that resonates with our target audience and drives brand awareness. As a key contributor, you will develop a diverse range of content including blog posts, articles, social media posts, website copy, email campaigns, and marketing collateral. You will work closely with our marketing, design, and sales teams to ensure alignment with our brand voice and messaging. Your creativity and ability to adapt your writing style to different formats and audiences will be crucial for success in this position. Additionally, you will be expected to research relevant topics and industry trends to produce informative content that not only captivates readers but also contributes to our overall marketing strategy. The ideal candidate will have a strong understanding of SEO best practices to enhance the visibility of our content. If you have a passion for storytelling and possess the ability to convey complex information in a clear and engaging manner, we would love to hear from you!

Responsibilities

Create high-quality, original written content for various platforms including blog posts, articles, website copy, and social media.
Collaborate with marketing team members to align content with overall brand strategy and messaging.
Conduct thorough research on industry-related topics to produce informative and engaging content.
Edit and proofread content to ensure accuracy, clarity, and consistency with brand guidelines.
Optimize content for SEO to increase organic traffic and improve search engine rankings.
Develop content calendars and manage multiple projects while meeting deadlines.
Track content performance and make data-driven recommendations for improvements.

Requirements

Proven experience as a content writer or copywriter, with a strong portfolio showcasing writing samples.
Excellent writing, editing, and proofreading skills with a keen eye for detail.
Solid understanding of SEO principles and best practices for content optimization.
Ability to conduct thorough research and synthesize information into clear, engaging content.
Strong organizational skills and ability to manage multiple projects concurrently under tight deadlines.
Familiarity with content management systems (CMS) and basic HTML/CSS is a plus.
Exceptional communication skills and a collaborative mindset.